Creating a Green Path Forward
Prologis first launched the global “Green Path” program in 2009 to help its own employees focus on reducing consumption in the areas of energy, water, procurement and waste. This set of sustainable practices, which saves the company resource expenditures each year, stayed within the company offices until now.
“We had the idea to make ‘Green Path’ a physical concept from the development site plan,” said Robert Koncz, director of property management for Prologis in Hungary & Romania. Mr. Koncz also oversees the Sustainability Practice Group for the Central and Eastern Europe region. “The development had a green space in the design, so we just decided to make the area both useable and educational at the same time.”
True to its name the park includes a path where signs detail information about the company’s overall “Green Path” program and encourages customers to take a more sustainable approach to resource consumption, waste reduction and transportation.
The new recreation area also includes a soccer field, a water feature and a barbecue pit for customer events and leisure activities. In the community garden, customers can plant trees and grow vegetables. Irrigation for the grounds and garden comes from a nearby sustainable wastewater treatment plant.
The Green Path park officially opened with a tree-planting ceremony on 20 September. “We’ll organize a soccer tournament for customers in the spring,” said Laszlo Kemenes, Prologis’ market officer for Hungary and Romania. “In Europe, practically every company has a soccer team. Fiege, one of our customers in this development, fields two teams. They’ve already booked the park to play on Sundays.”
“All of our customers are surprised that we would do this for them for free,” said Marta Tesiorowska, head of marketing and communications for the Central and Eastern Europe region. “But for us, it is very little extra development that yields great benefit in customer satisfaction.”